What is the full form of SERP?

The answer

The full form of SERP is Search Engine Results Page. It is the page a search engine shows after you enter a query, and it can include organic links, ads, maps, images, videos and answer boxes. Different people can see different results for the same words, because location, language, device and settings play a part. This is why checking your own ranking by searching alone can mislead; Search Console gives a more reliable picture of how your pages appear.